• by Amy Corr  @MediaPostOTL, August 30, 2013

Wonder no more about what happens to the random snacks lost inside your car. Playtime is over for French fries and gummy bears. The 2014 Honda Odyssey is launching a trio of TV spots Sept. 3 to promote its built-in vacuum cleaner. Rather than using spokespeople, the ads use “spokescrumbs” voiced by actors Neil Patrick Harris (playing the role of lint ball) and Rainn Wilson (gummy bear). “It’s Here” takes place on the Odyssey floor, where fallen debris shoot the breeze about their idyllic life watching movies and listening to music inside the van. Things take a drastic turn when mom pulls out the vacuum and cleans house. See it here. When one piece of debris gets trapped inside the van’s cool box, the remaining friends -- including a broken crayon and toy soldier -- read the car manual for help. They stumble upon something horrific: the part about an in-car vacuum. Things end badly. Watch it here. The last ad shows a stampede of animal crackers unable to outrun the in-car vacuum. See it here. Each ad, created by RPA, uses the new tagline -- “Start Something Special.”

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