SapientNitro added four employees to its Toronto office. Andrew Light, vice president of strategy, joins the agency from PricewaterhouseCoopers Canada, where he served as vice president of consulting, delivering insights and projections on the digital environment. Director of innovation Howard Goldkrand previously worked at Modernista! under the same job title. Brett Farrell, vice president of client services, joins the agency with 20 years of experience in global, regional and local brand leadership working on accounts like Visa, Royal Bank of Canada, Google, Corona, Coors Light, Singapore Airlines and Petro Canada. Lastly, vice president of client services, George Panapoulos, joins the agency from Critical Mass, where he held various leadership positions over a 10-year period.
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