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Can Young Consumers Really See The Future?

Farhad Manjoo, Wall Street Journal columnist and self-described grumpy old man, doesn’t believe that the tech tastes of young consumers are good indicators of future mass-market trends. “We all tend to assume that young people are on the technological vanguard,” he writes. “For tech execs, youngsters are the canaries in the gold mine.” Alas, “dids are often wrong,” and, according to Manjoo, “There is little evidence to support the idea that the youth have any closer insight on the future than the rest of us do.”
 

Read the whole story at The Wall Street Journal »

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