Around the Net
Data Privacy Debate Could Lead To Setback
- Advertising Age, Thursday, January 2, 2014 10:02 AM
“The ready availability of data that consumers volunteer about themselves underpins many of next year's marketing plans," Advertising Age wrote. It went on
to warn, "We should be prepared that it will not remain so readily available in 2014.
The post urges marketers to be “upfront with consumers about data."
