Turn this week announced it has partnered with StickyAds.tv, a European video supply-side platform (SSP). Advertisers will have access to StickyAds.tv’s video inventory -- which they claim comes from premium publishers -- through Turn’s marketing platform.
Inventory on StickyAds.tv’s platform comes from La Place Media, a co-op of over 250 publishers in France,
CCMBenchmark, Viacom, Newsweband and others.
“Our mission is to help publishers embrace programmatic video,” stated Hervé Brunet, CEO and co-founder of
StickyAds.tv.