• by Amy Corr , April 9, 2014

The latest John Muir Health "Be Heard" TV ads feature both adults and kids asking their doctors seemingly embarrassing health questions, while their M.D. listens attentively. Is my co-pay still necessary? In "Primary Care," adults ask their doctor about the nutritional value of ice cream, whether vacuuming counts as exercise and how much sweating is too much. Watch it here. Kids ask better questions, such as will a young boy go bald like his father, can a girl skip gym class if she has cramps and why does one girl burp so much? To the last question, the doctor replies: "It could be a monster in your stomach. Just kidding." See it here. Duncan/Channon created the ads, directed by Aaron Ruell.