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  • by November 1, 2004
VISIT FLORIDA has selected CKPR to help restore positive perceptions about Florida as a travel destination in the wake of an active hurricane season. In addition, CKPR was chosen to launch a program titled “Downtowns and Small Towns.” The account will be managed out of CKPR’s Orlando office, with support from the agency’s New York office. CKPR beat out finalists Fleishman-Hillard, Lou Hammond & Associates, and Yesawich, Pepperdine, Brown & Russell. The account is valued at more than $175,000.
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