ClickPicks: (formerly is the site of MindShare Design, a San Francisco company founded in 1996 that provides opt-in email management and delivery services. MindShare developed the PMG Service, which provides list owners with handling and delivery of their high-volume, opt-in email marketing campaigns. Under the PMG Service umbrella are PMG Standard, Pro, and—50 The PMG Service is web-based, so there is no software to install; the entire service runs on MindShare’s servers. PMG users can manage their databases and schedule deliveries all on the MindShare website. Click-through rates and tracking reporting are also viewable on the site.

MindShare customers include New Line Cinema, which utilized PMG’s email list administration services to execute its Austin Powers email campaign, and Pioneer Electronics, Schwinn, and Odwalla, which use the PMG service to deliver B2C and B2B offers and corporate communications.

The site is distinguished by its crisp, spacious layout, a visual relief from the trend in graphic-crammed websites, the cyber equivalent of a teenager’s bedroom. Easy to navigate, it includes a case study of the Austin Powers project and profiles of the company’s customers. The descriptions of services and policies, including an anti-SPAM position, are detailed, and the FAQ section is comprehensive, addressing nearly 50 questions in six categories.

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