State Farm recently partnered with Broadway Video Entertainment, the media and entertainment company owned by Lorne Michaels, so expect to see a rebirth of famous "Saturday Night Live" characters of yesteryear. In "Trainers," NFL quarterback Aaron Rodgers receives personal fitness advice from iconic SNL characters Hans & Franz, played by Dana Carvey and Kevin Nealon. The kindhearted bodybuilders want to repay Rodgers for helping them save money with State Farm's 'Discount Double-Check." And so begins a series of amusing vignettes where Rodgers completes a series of untraditional methods of exercise, like pulling an army tank and kayaking with Hans & Franz attached behind him on water skis. Rodgers' diet also changes, with a significant increase in protein intake and raw eggs, not to mention dumbbells. They're not just for lifting. The 60-second video ends with Rodgers at football practice, unable to catch a ball. See it here, created by DDB Chicago.
advertisement
advertisement