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To Reach Gen Y, MassMutual Expands 'Society Of Grownups'

MassMutual is going after Millennials in Boston with The Society of Grownups. Think of it as financial advice over skinny lattes. The 2,000 square-foot coffee house in Brookline, designed by IDEO, has a startup-space feel with a communal table. It has financial planning sessions and classes and discussions for a fee.

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