Tag results for "experiential marketing"
- Dodge, Motor Trend Gear Up For 'Roadkill Nights'Last year, more than 40,000 enthusiasts celebrated performance car culture, said Dodge's ...
- Coach Offers Big New York Brand ExperienceThis is the first time Coach has embarked on this type of ...
- SET Adds Bespoke UnitDeveloped in partnership with Project Visual, the new operation enables SET to ...
- Omnicom's New Experiential GroupThe reorganization is designed to strengthen business development efforts, enable scalability for ...
- Land Rover, Michelin Help Kids, Teens Get Excited About DrivingTeens were able to try out a Land Rover Discovery Sport or ...
- BMF Media Expands Senior StaffNew York-based experiential agency BMF Media has added four senior staffers to ...
- That's A Wrap: Lyft Celebrates Drivers And Their Diverse CulturesPassengers who hailed a Lyft in the specially designed Passport Mode received ...
- Clairol Debuts First-Ever Pop-Up ShopGuests are invited to use Clairol's MyShade technology to virtually try on ...
- 'Popular Science' Introduces Tours Business'Popular Science' is introducing its own tours business, called "Popular Science Expeditions," ...
- Happy Birthday Shaq. Oh, And You Too Oreo (I Guess)That's what happens when you cover marketing too long. You start wishing ...
- Produce UK Announces New MDExperiential agency Produce UK had named Sam Oxley as its new managing ...
- 'War On The Floor': BBH Transforms NBA Arena Into Mythic Nordic LandscapeThe activation, said to be a first, combined projection technology and a ...
- Let's Get This (Super Bowl) Party Started, With Help From TostitosTostitos, the PepsiCo chip maker, was a fixture in Super Bowl ads ...
- OMMA Agency Of The Year: Big SpaceshipWhile TicToc is the latest example of the agency's innovation output, Big ...
- 'Popular Mechanics' Debuts Branded Beer With Blue Point"Today's do-it-yourself and maker mindset is driving growth of the craft beer ...
- Under Armour Deploys Drone Drop For Digital Scavenger HuntFans were invited to participate in the digital scavenger hunt via UA ...
- Laphroaig's Holiday Choir U.S. TourTo raise the brand's awareness in one of its largest markets, classically ...
- Hyundai Plans Super Bowl EffortThe automaker is working on a multidimensional campaign that will communicate its ...
- Charmin's Stalls Return For 'Best Seats On Broadway'Pop-up space offers 14 different toilet stalls (with themes such as "Under ...
- Macallan Taps Ivy For 'Rare' Live EventIn an attempt to reach upscale Millennials, Macallan is working with networking ...
- Apple, Amazon, Google, Facebook Create Emotional Connections, Sense Of BelongingFindings released Thursday by IBMiX based on research from Ipsos aim to ...
- Graduate Hotels Hits The Road In Mutt Cutts ReplicaGraduate Hotels is traveling to college football games in a recreated model ...
- CPG Needs Experiential ... And Here's WhyExperiential marketing is more than just a cool event or handing out ...
- Honda Turns Homeowners' Garages Into DealershipsThe experiential effort From Sid Lee is supported with online, social media ...
- Berlin Cameron Adds Experiential UnitCreative agency Berlin Cameron is introducing BCXP, an in-house experiential arm to ...
- SunTrust To Plant Forest In Times SquareSunTrust Bank’s LightStream is erecting a forest in NYC's Times Square to ...
- DeNapoli Tapped To Run FCB Chicago's Experiential UnitIndustry veteran Kim DeNapoli has been named executive vice president and head ...
- PSFK Unveils Experiential PlaybookAt a Tuesday panel session in New York's SoHo district, PSFK's Piers ...
- Optimizely Recruits New CMO, Aims To Democratize Testing, OptimizationOptimizely has tapped a 25-year marketing veteran, Carl Tsukahara, to join the ...
- From Basketball to Excellence: The Jordan Brand EvolvesAiming to unleash the Michael Jordan in everyone, the Jordan brand's marketing ...
