Tag results for "experiential marketing"
- Publishers Need To Boost Event Marketing To Outflank Digital Ad GiantsPublishers faced with declining print revenue have sought to diversify their business ...
- Nissan Uses NYC Pop-Up To Promote LeafAutomaker aims to learn from the event and host additional pop-ups next ...
- Jaguar Unveils Mobile Holiday Window"We're encouraging consumers that spot the bus in New York City to ...
- Marriott Partners With PepsiCo Lifewtr For Virtual Art ProjectThe AR experience is featured at a pop-up event in New York ...
- Samsung, Boys+Girls Create Dublin-To-Sydney "Connected" Pop-Up RestaurantSamsung Ireland is hosting what it calls the world's first "connected restaurant" ...
- Vice's Virtue Helps Explain Weed HistoryVice's creative shop Virtue is teaming with cannabis technology company Weedmaps to ...
- Why Hotel Brands Are 'No Shows' On Customer EngagementFor hospitality brands, the key is to match the character of the ...
- Momentum WW Launches Real-Time Data ProgramMomentumBi is designed to enable clients like Chobani the ability to use ...
- Porsche Targets Younger Drivers, More FemalesIn new campaign, a real-life wedding is held in the backseat of ...
- Mini Takes To Twitter For Test-Drive PromoThe offer is available in San Francisco and Los Angeles through Nov. ...
- Lululemon Takes Data To The RaceLululemon created an experiential marketing campaign that enabled runners to participate in ...
- BMF Media Sets Up Shop In LondonIt's the first overseas expansion move for the New York-based experiential age ...
- Pride Media Creates Vizible, Full-Service AgencyThe agency will handle creative advertising, experiential marketing and event production. In ...
- Citi Finds Events Prompt Loyalty In Consumers"As the attention span of consumers continues to decrease...it's become increasingly difficult ...
- CMOs Talk Authenticity, Engaging Consumers At Advertising WeekConsumers "expect brands to take a stance and not just put out ...
- George P. Johnson Scoops Up Kenwood ExperiencesThe acquisition will complement GPJ's experiential marketing services. Kenwood's nine-person team will ...
- Jaguar Takes I-Pace On Multi-City Tour"A key part of our marketing strategy will be to minimize key ...
- Kia Makes Statement With Bespoke Telluride Reveal"Right now, this is purely a one-off, but that doesn't mean we ...
- Cheetos Taps Team Of Agencies For L.A. Pop-UpAfter last year's Cheetos-themed pop-up restaurant in New York City, the concept ...
- Kimpton Hotels Launches 'Social Experiment'Interactive Room 301 will be available at the Kimpton Everly Hotel in ...
- WPP's Fitch creates Miele's First Retail Experience SpaceThe Toronto-based storefront serves as a series of "playful, interactive spaces" where ...
- Cheap Date: Bumble, HBO "Stay Home" ActivationHBO and dating app Bumble, along with agencies Mekanism and Giant Spoon, ...
- McKinney, Corian Bring Moodboard Maker To New York's Grand CentralLast month McKinney and client DuPont Corian Design unveiled a new ...
- Vector Media Pulls In Social Influencers To Boost OOH, Experiential CampaignsVector Media developed a business model to pull in social influencers, which ...
- USAF, GSD&M Unveil 'The Hanger' Experiential CampaignThe activation is designed to look like an Air Force aircraft hangar ...
- Your Lucky Day, If You Like (Not-So) Nice CreamMerlin Entertainment's The San Francisco Dungeon (TSFD) is raising awareness about its ...
- Dodge, Motor Trend Gear Up For 'Roadkill Nights'Last year, more than 40,000 enthusiasts celebrated performance car culture, said Dodge's ...
- Coach Offers Big New York Brand ExperienceThis is the first time Coach has embarked on this type of ...
- SET Adds Bespoke UnitDeveloped in partnership with Project Visual, the new operation enables SET to ...
- Omnicom's New Experiential GroupThe reorganization is designed to strengthen business development efforts, enable scalability for ...
