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Do Consumers Trust Search Engines More Than Traditional Media?

  •, Wednesday, January 21, 2015 11:13 AM
Odd as it might seem, consumers now considers search engines to be more trusted sources of information than traditional media, Quartz reports, citing a global survey of 27,000 people by Edelman. “The striking thing is that Google [and other search engines don’t] actually report on anything, but instead serves up links to stories on a mix of other sites that users, apparently, trust less than the aggregator itself,” Quartz notes.

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