REVOLVING DOOR: Lori Senecal Named Global CEO Of CP+B

CP+B named Lori Senecal as Global CEO, a new position. Senecal will oversee CP+B's global growth and expansion, managing the coordination of the firm's eight international offices. She recently served as CEO of the MDC Partners network, a position she will retain while with CP+B. Prior to that, she was the global head of kbs+ and before that was president of McCann-Erickson Worldwide's New York office. Over the course of her career, Senecal has led numerous blue chip, worldwide accounts including Coca-Cola, Nestle and BMW. "Lori understands and loves this agency," said Chuck Porter, Chairman of CP+B. "She shares our values and passion, and she brings an extraordinary level of management experience and expertise. Everything I'm not good at, she is. And along with Andrew Keller, Steve Erich, Richard Pinder and our new creative leaders, I think we have a global A team."

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