Around the Net

Apple TV Service To Share User Data With Programmer Partners

As part of its reported plan to launch a TV service later this year, Apple is enticing potential programming partners with detailed consumer data, according to the New York Post. “The company is willing to share details on who its viewers are, what they watch and when they watch it to entice broadcast networks and others to go along with the service,” NYP reports. “The information could help programmers better target shows to viewers and advertisers.”

Read the whole story at New York Post »

Next story loading loading..