Pitch hired Rob Goldenberg as executive creative director and Helena Skonieczny as executive design director and creative director. The pair will work separately and as a creative team and report to
Xanthe Wells, chief creative officer of Pitch. Goldenberg spent most of 2013 and 2014 as director of brand marketing for Beats Music where he helped create and oversee all of their messaging. He began
his career with a 7-year stint at Secret Weapon Marketing in L.A. working on Jack in the Box campaigns, compiling more than 250 TV commercials and radio spots. Skonieczny comes to Pitch from
TBWA/Media Arts Lab (MAL), where she was associate creative director. Through MAL's newest division, Audience Behavior Lab, Skonieczny recently helped launch Nature is Speaking, an environmental
campaign for Conservation International featuring Kevin Spacey, Julia Roberts, Harrison Ford, Penelope Cruz, Lupita Nyong'o and Edward Norton. "Helena will oversee all of our design and partner with
Rob overseeing all things conceptual at Pitch," said Wells. "We are thrilled to have this incredible duo on the Pitch team; they deepen our bench tremendously."