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Spotify Asking Users To Tweet Ads

Spotify is creating artist-specific ads that it hopes users will tweet to their Twitter followers. “The Tweet the Beat feature started appearing on the weekend, and it automatically displays a fullscreen pop-up ad for mobile Spotify users with pre-populated text and a button to tweet Rihanna with a thanks for her ‘Bitch Better Have My Money’ single,” The Verge reports.

Read the whole story at The Verge »

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