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Google Tweaks Mobile URL Algorithm

Google has updated its URL mobile algorithm and presentation after realizing the longer ones that serve up in search results has become somewhat of an issue. A well-structured URL offer users a quick hint about the page topic and how the page fits within the Web site. The change aims to better reflect the names of Web sites, using the real-world name of the site instead of the domain name, and the URL structure of the sites in a breadcrumbs-like format.

Read the whole story at Google Webmaster Central Blog »

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