MediaCom USA is expanding its content and branded entertainment capabilities on the West Coast with the addition of Shelby Craig, most recently a creative director for MediaCom Australia. The LA
native will report to Steven Abraham, executive vice president and managing director of MediaCom. Shelby will work closely with New York-based Mark Fortner, head of innovation for MediaCom USA.
Fortner and his team have creating award-winning content for clients such as Shell, Revlon and Audi. "I'm excited to be able to stay with MediaCom while returning home to LA," said Shelby. "Mark
Fortner and his team in the US are already doing amazing work, and I can't wait to begin working with new clients and the amazing creative and production community in Southern California."
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