Coca-Cola has become the first brand to get its own emoji as part of a partnership with Twitter that will allow Coca-Cola to use the emoji in marketing campaigns globally. Twitter has previously
introduced emojis around specific events such as Star Wars or the Rugby World Cup, but this is the first time one has been created for a brand's specific marketing campaign. It means that any time
someone tweets with the hashtag #ShareaCoke, an emoji of two Coca-Cola bottles will appear.
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