Movember is introducing a ‘Move’ initiative to its annual campaign this year as it looks to expand beyond growing moustaches in a bid to attract more supporters and talk up the breadth
of its work as it moves from a cancer charity to one that supports the wider issue of mens’ health. Move challenges people to a commit to some form of physical activity every day for the
month of November. Supported by an integrated campaign designed by MATTA, it will run alongside the usual moustache-growing activities.
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