Goodby Silverstein & Partners hired Mike Long as creative director on Comcast/XFINITY. He will report to Margaret Johnson, executive creative director at GS&P. Long joins the agency from
Droga5, where he served as content creative director, developing and directing digital content for clients such as Newcastle, Diet Coke and Johnsonville. Prior to Droga5, Long spent more than eight
years as a commercials director for production company, Epoch Films. He also served as executive creative director at Saatchi & Saatchi, working on Coca-Cola, Sony, MTV, JCPenney and Heineken.
"I've really loved my time at Droga5, and they're a great group of people, but I'm excited for a new challenge," said Long. "I've always respected and admired the culture at GS&P and really look
forward to working with them. Comcast is an innovative client at the intersection of entertainment, media and technology, and I can't imagine a more timely opportunity." Added Johnson: "Mike's
experience creating content across all mediums and his fantastic storytelling abilities are the perfect fit for Comcast/XFINITY. He will be an outstanding addition to our creative department."