• AdAge, Thursday, December 10, 2015 7:57 AM

Speaking at the UBS Global Media and Communications Conference Wed., Dow Jones CEO William Lewis told the audience that he's "slightly, probably more sanguine about it [ad-blocking] than most," but said that it's on his radar, according to Ad Age. Of ad-blockers, Lewis said: "I can't help thinking that this has been brought about by some of our competitors being greedy in the ads that they run creating a substandard experience" for consumers. Lewis predicted that "less than 10%" of Dow Jones users have ad-blockers installed, and used the discussion as an opportunity to plug the intrinsic benefits of having a strong print product. He added: "It's pretty difficult to block a print ad."

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