Around the Net
ASA To Crack Down On Broadband Advertising
- The Guardian, Thursday, January 21, 2016 6:45 AM
The advertising watchdog is to crack down on the way broadband packages are marketed after research showed that four out of five people were not able to work out how much they are supposed to pay. The ASA is to introduce new advertising rules from 30 May. Currently, broadband ads feature an array of prices including the monthly cost of the broadband itself, separate line rental and frequently a raft of additional pricing options such as installation fees, introductory offers and contract length.
