
Even as giant telecoms such as AT&T and Verizon
are circling bids to acquire Yahoo, old school publisher Time Inc. is weighing a bid, according to a report published this morning by Bloomberg. Citing unnamed sources,
the report said Time Inc. CEO Joe Ripp is interested in some kind of merger with Yahoo.
What wasn’t clear was whether Time Inc. -- valued at $1.5 billion -- would mount a bid
to acquire Yahoo’s assets from its shareholders, or if Time Inc. is discussing an alternative form of merging the two companies’ assets.
“Time Inc. may see it as a worthwhile
effort, because it could pursue a structure with Yahoo called a Reverse Morris Trust,” Bloomberg reported, explaining it as, “a tax-free transaction in which one company merges with a
spun-off subsidiary, the people said.”
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