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Analyzing Google's Local Search Changes

  • Moz, Monday, August 22, 2016 3:09 PM
George Freitag analyzes many of the recent changes that Google has been making to its local product and suggests how that will help marketers understand where they are heading with campaigns. He starts by providing details on what has changed, such as categories no longer supported, and how Google provides greater support for local businesses. How does this affect marketers and their campaigns? Freitag explains. 

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