Around the Net
BT And Virgin Media Run First Joint Ad To Highlight Telecoms Investment
- Marketing Week, Tuesday, September 20, 2016 8:26 AM
A “shared concern” over Britain’s digital infrastructure has led rivals BT and Virgin Media to collaborate on their first ever joint ad campaign. The move aims to make people aware of their combined investment in the UK’s digital infrastructure. The ad, which has been funded and designed by AMV BBDO, rails against Openreach critics.
