Commentary

Why VR Is Like The Sistine Chapel

Virtual reality technologies maybe getting, well, more realistic, but VR experiences have been around as long people have been using media. One of the best earliest examples, according to SapientNitro Brand and Digital Strategy Director Daniela Lobo, suggests is Michelangelo’s Sistine Chapel.

“To me, VR is a new medium of immersive experiences,” Lobo said during the opening panel of OMMA VR/AR in New York this afternoon.

She said they are immersive, because they are able to “create feelings.”

“An analogy is the Sistine Chapel,” she said, noting how Michelangelo’s frescos create a new kind of immersive reality that triggered feelings in people who observed it.

Interestingly, the Vatican has had a VR app enabling virtual tours of the Sistine Chapel for several years. You can immerse yourself in it right here.

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