Posterscope named Chris Daines as chief media officer, beginning in January. Daines will oversee the company's media planning and buying operations and will report to Glen Wilson, managing director or
Posterscope.
Most recently, he was head of The Exchange at Mindshare, where he ran a team of more than 200 people, planning and buying integrated campaigns across offline and online media.
"We are excited to have someone with his pedigree join our team, his experience across the multimedia marketplace means he is ideally suited to support Posterscope's continued leadership," said
Wilson.