• by Amy Corr , February 24, 2017

Suzanne Michaels was named executive vice president of creative innovation at Leo Burnett and Arc. She joins from The Abundancy, which was recently acquired by Leo Burnett. Michaels will oversee creative innovation across both Leo Burnett and Arc's portfolio. Michaels will report to Britt Nolan, chief creative officer of Leo Burnett USA, and join the agency's leadership team.

At The Abundancy, Michaels oversaw the U.S. Cellular acquisition efforts, which covered everything from advertising to customer experience design. She also continues to lead the creative partnership with Lincoln Park Zoo. Previously, she worked at BBDO, Critical Mass, Digitas, JWT and DDB.

"The best work is the result of collaboration between creative, strategy and media," said Nolan. "Suzanne is a great creative talent and collaborator who has proven expertise in driving digital innovation. I'm thrilled to partner with her."