Around the Net

AdWords Adds Features To Improve Click-To-Call Performance

  • Google, Friday, March 10, 2017 3:20 PM

A new look and reporting features for keywords and ad-level call details, a new design for click-to-call ads, and a way to get call extensions up and running more quickly are some of the AdWords features rolling out this week from Google. The news from AdWords, buried in a sea of announcements from Google's Cloud Next 2017 conference, but Google tells marketers the company will release more features in the coming months. The company also says that reporting columns for “Phone impressions” and “Phone calls” will soon be available to see phone-through rates at the keyword and ad levels in the AdWords interface.

Read the whole story at Google »

Next story loading loading..