Genevieve Longtin, director of email marketing and engagement for Sharecare, has been named the winner of this year‘s Stefan Pollard Email Marketer of the Year Award by the Data & Marketing Association’s Email Experience Council (eec)
David Daniels, CEO and founder of The Relevancy Group will received the Email Marketer Thought Leader of the Year award.
According to the eec, Longtin manages email and engagement programs for multiple brands, serving over a billion emails per year. Daniels directs market research and advisory services at his agency, and is the co-author of Email Marketing An Hour A Day.
The eec received double the number of nominations it received in 2016, according to a statement by Lisa Brown Shosteck, director of the council.
The eec also named the winners of its team category awards: Alaska Airlines, Aspen Dental, Nestle Waters North America and Lysol Mommy.
The awards will be presented during a luncheon at the Email Evolution Conference, scheduled for May 1–3, 2017 in New Orleans.