Global Pay TV Revenues Slow

After nearly a decade of strong growth, global pay TV revenues are fading.

In 2016, pay TV revenues fell 0.9% -- $1.77 billion -- to $202 billion from 2015, according to Digital TV Research.

The U.S. -- which still commands a dominant share of all worldwide pay TV revenues, with a 49.5% share -- sank 1.6% to $106.81 billion in 2016 from $108.58 billion in 2015.

Overall, revenues sank in nine countries -- including the U.S. -- as a result of subscribers buying smaller, cheaper and alternative pay TV packages.

Asia-Pacific countries -- the second-biggest region in terms of share -- climbed 5% to $34.38 billion in 2016 over the previous year. Since 2010, the region has grown 42%.

Latin America was another gainer -- up 4% in 2016 over the year before to $18.44 billion. From 2010 to 2016, Latin America has climbed 78% in pay TV revenues.

Western European countries remained virtually flat -- with $28.75 billion in 2016 versus $28.63 billion in 2015.

Since 2010, worldwide pay TV revenues from 138 countries have climbed 19% ($32 billion), with half of that gain coming from four countries: U.S., $7 billion; China, $4 billion; Brazil, $3 billion; and India, $2 billion.

1 comment about "Global Pay TV Revenues Slow".
Check to receive email when comments are posted.
  1. Liyan Ma from CTR, June 20, 2017 at 12:05 a.m.

    I guess there is a mis-understanding of the orginal report, where it says "Pay TV revenues for 138 countries increased by $32 billion between 2010 and 2016 to reach $202 billion. However, only $1.23 billion was added in 2016," so it should be not " fell 0.9% -- $1.77 billion -- to $202 billion from 2015".

Next story loading loading..