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Report: About Half Of Broadband Customers Pay For OTT Video Service

Nearly half of U.S. broadband customers report paying for at least one OTT video service, Multichannel News writing citing a survey from IBB Consulting. “The study, based on a survey of 2,007 U.S. online consumers, found that about one-third subscribe to two OTT services and 18% take three or more,” it reports. “Millennials are the group most likely to take more than three paid OTT services.”

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