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Norton By Symantic Uses OneSpot To Personalize Email

  • DM News, Wednesday, August 2, 2017 4:26 PM

Norton By Symantic had a relevant content topic: cyber security. But it wanted to do a better job of delivering it. The company had relied on basic email segmentation, but now it wanted to send more personalized information. So it implemented OneSpot’s personalization platform. 

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