Tag results for "personalization"
- In The Air: Obstacles To Email PersonalizationEmail marketers are limited in their use of personalization and many don't ...
- Qubit Integrates Platforms With SAP, SalesforceQubit hopes that its two new integrations will help users achieve data-driven ...
- Omnicom Unveils People-Based Marketing PlatformIt's the latest effort by a holding company to drive personalized consumer ...
- Email Is The Top Personalization Channel: StudyEmail is personalized by 71% of the respondents to an Evergage/Researchscape International ...
- The Digital Balloon: Brands Work To Integrate Email And Other ToolsEmail is a key part of the digital mix, but it's only ...
- Out The Door: Consumers Will Leave Over Irrelevant Emails, Study ShowsIt's easy for retailers to drive shoppers away. Here are some no-n ...
- Consumers Catch On To 'Open' And 'Transparent' BuzzwordsConsumers have latched on to the words "open" and "transparency," especially when ...
- Email Segmentation Strategies To Boost EngagementEmail marketers can segment their lists in two ways—by demographic and psychographic ...
- How Vineyard Vines Improved Its Email Targeting: A Case StudyVineyard Vines deployed Bluecore in 2016 to help with challenges like triggered ...
- Tools For Improving Email Marketing ROIMarketers can improve their ROI, using automation to personalize emails. Here is ...
- GDPR Day Was May 25 -- The Highest Email Volume This Year? May 24SendGrid says the day before the GDPR took effect produced the highest ...
- The Last Blast: Retailers Are Moving To Behavioral EmailsEmail still drives the highest ROI. But there's a change in the ...
- Movable Ink And Pega Partner On Personalized Email ServiceTwo high-tech firms have combined to offer an enhanced email solution for ...
- The Impact of Automation On B2B Lead NurturingIt is no small task to use personalized content to nurture B2B ...
- Too Close For Comfort: Avoiding Personalization CreepConsumers are easily put off by insinuating, overly familiar emails. Still, they ...
- Clinch, Tapad Partner To Boost Scalable Video PersonalizationMarketers will be able to combine the identity-driven data of the Tapad ...
- A Primer On Autoresponder Email CampaignsAn autoresponder is software, or SaaS, that sends a sequence of emails ...
- Sportsman's Warehouse Scores With Back-In-Stock Email AlertsSportsman’s Warehouse has seen a “significant” lift in open rates and revenue, ...
- Personalization Gets A Like -- From Some Consumers, AnywayHalf of all U.S. shoppers like personalized messages. But fewer do in ...
- Three Ways To Improve Email SegmentationEmail segmentation is based on the idea that every customer shares certain ...
- Six Ways To Personalize Your EmailPersonalized email can drive 18 times more revenue than non-personalized email. Here ...
- Mozilla Testing Sponsored Content, Ads In Firefox BrowserIn a move Mozilla says is focused on protecting consumer privacy, Firefox ...
- A Guide To Ecommerce Email PersonalizationGood personalization requires more than batch-and-blast emails. Katie May, CEO of ShippingEasy, ...
- AI Use Is Growing, But Data Challenges Remain: StudyMost firms use AI -- but few are deploying the most advanced ...
- A Gentleman's C: Email Marketers Grade Themselves On PersonalizationAlmost two-thirds of all marketers give themselves a C or below in ...
- Liberty Mutual Drives Email Results With Vehicle PartnersTo sell auto and home insurance, Liberty Mutual personalized emails based on ...
- Data Shows Personalized Omnichannel Strategies No Longer An OptionThe Jivox benchmark report shows the importance of following through to integrate ...
- WeddingWire Incorporates User Reviews In Email CampaignsAt the wedding planning site WeddingWire, email campaigns aren't just personalized based ...
- How AI Is Redefining Email PersonalizationMachine learning has enabled marketers to improve their personalization. But there may ...
- The Mechanics Of Customer Satisfaction: DMA Study Cites Obstacles And GoalsCompanies can reach their business goals by providing a better customer experience, ...
