Tag results for "personalization"
- Ecommerce Agency Digitawise Forms Email Marketing Partnership With KlaviyoDigitawise notes that Klaviyo is more than an email software platform ...
- Twilio Launches Tool To Fuel Personalized Messaging Across The Customer JourneyGrowth automation platform Twilio Engage unifies all data and drives personalized communicati ...
- CDP For Service Launched By Treasure DataThe new customer data platform goes beyond marketing to cover customer interactio ...
- FTC Urged To Ban 'Surveillance Advertising'"Surveillance advertising" is unfair to consumers and harms competition by enabling compani ...
- ActionIQ Releases B2B Customer Data PlatformThe growth of self-service options and the ability to interact across ma ...
- Nearly 62% Of Consumers Still Blame Poor Onsite Search For 'Bounce,' AbandonmentProduct discovery is the biggest ecommerce problem brands may not know th ...
- Without Personalization, Consumers Don't Get What They Want From BrandsThe Cordial Cross-Channel Marketing Study set out to show how marketers shou ...
- Search And The CMO: How To Elevate And Evangelize SEO SuccessThe ability to appear and be found in search became critical ...
- Google App Gets 'Personal Results' Search Setting On AndroidPersonalized search results have been touted by Google for some time, b ...
- Litmus Integrates With Adobe Journey OptimizerThe arrangement will allow users to test and review emails, speeding t ...
- Salesforce Offers Engagement Tools To Help Brands Build PersonalizationThe new capabilities build on the recently announced integration between Salesforce a ...
- Syte Partners With Movable Ink On Dynamic Content In Holiday EmailsThe combined platforms will facilitate creation of 1:1 emails, allowing brands ...
- If Personalizing Leads Exists, This Startup May Have The AnswersWhen consumers provide information giving marketers or companies permission to contact the ...
- Where Should Personalization Sit Within Your Tech Stack?Personalization is nothing new in marketing. But where should the function resi ...
- Merkle Integrates Identity Tool Within ActionIQ With An Eye Toward The Cookieless FutureThe integration is an expansion of the firms' partnership and allows markete ...
- Movable Ink Appoints Key Executives, Achieves Growth MarkersNilay Gandhi will serve as vice president, corporate development and oversee strateg ...
- Sendlane Partners With ClickBank To Support Affiliate MarketersThe two-way arrangement allows for hyper-personalized targeting by ClickBank vendors, the compani ...
- The Holidays Are Humming: Small Retail Businesses Gear Up With EmailSmall businesses are already preparing for the holidays, but are challenged ...
- New Email Personalization Tool Offered By Dynamic YieldEmail Experience is based on cross-channel data rendered at the point ...
- Identity Resolution In An Ad World Constantly Changing: ReportImproving ROI and effectiveness of marketing, customer satisfaction, and privacy safeguards ...
- Consumer Conversations Should Be Part Of The Martech StackMany marketers are missing something in their effort to create more personaliz ...
- North American Email Volume Tops That Of The Rest Of The World: StudyNorth America sent 60.5% of the world's emails from January to Jun ...
- Personalization Rage: What Consumers Will Do When Brands Get It WrongThey'll unsubscribe, drop your app and complain to customer service, Movable I ...
- Interactive Video Tool Could Help Marketers Update In Real TimeIdomoo's Next Generation Video Platform allows users to trigger such actions ...
- Data Of Choice: Brands Are Moving Toward First- And Zero-Party SourcesPrivacy concerns are driving 86% of marketers to invest more in first-par ...
- Online Experience Increasingly Important To Consumers As Trust Erodes, Performics Study FindsConsumers crave community and social interaction. Data collected about the telehealth indust ...
- Colorado Governor Signs Privacy Law Giving Consumers Right To Reject Ad TargetingColorado is joining California, Virginia and Maine in requiring companies to all ...
- Brands Show Heightened Interest In Personalized Content, 'Opt-Out' TooIn this week's analysis of Bombora's Company Surge data, "real-time personalization," "bra ...
- Targeted Advertising May Be An Iffy Proposition. Sell Me Kettlebells!Consumer advertising comes in a slew of platforms - but it doesn ...
- Sailthru And Liveclicker, Fellow CM Group Brands, Integrate CapabilitiesSailthru clients can implement live product recommendations across channels, the company s ...
