Tag results for "personalization"
- Merkle Data Shows Relevance Critically Important In 2020About 54% of marketing execs surveyed said ads relevant to their life ...
- How And Why To Use Hyper-PersonalizationImprovements in marketing technology are fueling the growth of hyper-personalization. Here are ...
- Push Monkey Adds Email Box To Web Capture PlatformConsumers who sign up for push notifications can now enter their email ...
- NBCU's Yaccarino: 'The Future Is Personalization'At CES, NBCU ad chairman Linda Yaccarino also emphasized that expanded consumer ...
- Three Imperatives For Winning With Personalization At ScaleWhile marketers are placing greater priority on better understanding consumer identity to ...
- YouTube Stops Serving Personalized Ads On Children's Videos"YouTube now treats personal information from anyone watching children's content on the ...
- How Lids Toned Up Its PersonalizationSports brand Lids has improved its personalization with the help of AgilOne, ...
- Consumers Will Share Data For Retail Benefits: StudyBut there are limits, and people demand that their personally identifiable information ...
- Bing Query Disinformation: Digging Deeper Into Stanford's ResearchFor me, the study presented several unanswered questions. I wondered how personalization ...
- Personalization Rising: Retailers Line Up Their 2020 Email GoalsRetail brands want to increase their personalized emails from 10% to 30%, ...
- Acquia Unveils Personalization Training/Testing ProgramThe Acquia Lift Solutions Partner Program already has several digital agency partners, ...
- Qubit Names Three New Vice PresidentsThe three executives are Tracey Ryan O'Connor, Julia Fearn and Robin Trick ...
- In Brands We Trust: Why Consumers Open MailsThe benchmark study shows open and click rates are down from last ...
- Predictions 2020: Search, Performance Marketing, Video, Programmatic, Data, AITo demystify future trends from search to programmatic and online video, "Search ...
- Personalisation Is The Word Of The YearThe ANA has announced the marketing word of the year is "personalisation," ...
- Is Personalisation A Step Too Far?Shouldn't there be a little more mystery, and segments? Won't reading emotion ...
- New Email Strategy Spikes Salvation Army DonationsTravis McCan, email strategist for The Salvation Army account, says DEG learned ...
- Personalization: Word Of The Year, Gone By 2025This week's news offered conflicting sentiments about personalization and how permanent or ...
- Pandora Wants Listeners To Rock The MusicPandora's campaign spans tv, out-of-home, digital and experiential events like a live-streamed ...
- Most Marketers To Give Up On Personalisation, Gartner PredictsGartner research predicts four in five marketers will give up on personalisation ...
- Uberflip Acquires SnapApp, Content Experience FirmThe purchase will provide Toronto-based Uberflip with a Boston presence and enhance ...
- The Great Targeting Paradox: People Like Personalization, But Don't Want To Be Tracked"Personalization" may now be the biggest buzzword in marketing, but it also ...
- Salvation Army Donations Spike Upon New Email StrategyTravis McCan, email strategist for The Salvation Army account, says DEG learned ...
- Most Firms Will Abandon Personalization By 2025: GartnerFacing cluttered inboxes, consumers will ignore personalized messages. Gartner finds 27% of ...
- Q&A With Marcus Hotels CMO Erin LevzowWe're going to hear how Marcus Hotels gives its guests tours of ...
- Mobivity Launches New Promotions Platform: Subway First To DeployThe new tool enables brands to track their marketing at all stages ...
- Adobe Personalizes Customer Experience, With Privacy At CoreAdobe has announced several improvements to its Experience Platform, including a way ...
- Email Personalization For Retailers: A GuideRetailers are leaving money on the table when they fail to make ...
- ActiveCampaign Launches A New Email Content ToolPredictive Content helps users select the most appropriate email for each customer, ...
- Merkle Finds Most Consumers Still Willing To Trade Personal Data For 'Rewards'Three-quarters of consumers say they like to receive rewards such as free ...
