PebblePost Hires New CGO, 'BuzzFeed' President Joins Board

Programmatic direct-mail firm PebblePost on Tuesday announced it had hired Geoff Dodge and Fergus Mellon to serve as chief growth officer and general manager, European market strategy, respectively.

These additions to the PebblePost team come following the conclusion of a $47 million Series B funding round completed in June.

Dodge comes to PebblePost from AOL, where he served as head of sales productivity, after having led AOL’s initiative to rebuild its global CRM system.

Mellon arrives at PebblePost after serving as a strategic coordinator at Criteo. He previously led sales and operations at Federated Media Publishers and Gannett.

The company also announced the appointment of BuzzFeed president Greg Coleman to its board of directors, as an expert in the advertising and media space. 



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