Droga5 Adds Creative Firepower To NY Office

After several new business wins, including ESPN, Tencent and Dos Equis, Droga5 New York is strengthening its creative department with a pocketful of new faces. 

Shannon Washington joins Droga5 as creative director currently on the CoverGirl account. Prior to Droga5, Washington spent the last two years at INVNT/Time Inc., where she oversaw live, integrated and digital lifestyle and beauty experiences for brands such as Intel, SC Johnson, POPSUGAR and InStyle magazine. Washington has worked at a number of agencies including Grey, beauty@Gotham, MKTG and Mirrorball.  

Donnell Johnson is appointed creative director after freelancing at a number of agencies throughout the last seven years. Prior to his non-tethered status, Johnson worked at CP+B (Miami/Boulder),180LA, Saatchi & Saatchi LA, SpikeDDB and KBS+.  

Matty Smith comes to the agency as a new creative director after six years at Barton F. Graf 9000 where he was one half of the first creative team hired in the agency’s history. He has worked on several brands including KAYAK, DISH Network, Little Caesars, GrubHub and Supercell, as well as spent time at Wieden+Kennedy New York and TBWA Chiat Day New York.  

In addition, Droga5 has hired the following six associate creative directors: Rich Singer, Zack Menna, Alyssa Georg, Elena Knox, Ariella Gogol and Marie Delpy. 

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