- Lippincott Adds Brand Strategy, Design Partners
MAD, Steve McClellan - Wednesday, January 20, 2021
Brian Rosenberg joins the Brand Strategy practice and Mick McConnell the Desi ...
- HBO Max To Stream 'Sex And The City' Reboot
Television News Daily, Wayne Friedman - Monday, January 11, 2021
"And Just Like That..." is a 10-episode, half-hour series that will sta ...
- Wunderman Thompson Bids Farewell To One Awesome Employee
Mediapsssst, Richard Whitman - Friday, December 18, 2020
Known for her spunk, wit and can-do attitude, Ginny Bahr joined ...
- GS&P Is Back In Business In The Big Apple
Mediapsssst, Richard Whitman - Monday, November 30, 2020
The San Francisco-based agency has opened an office in downtown New Yo ...
- COVID-19, Black Lives Matter Are Double Whammy For 'Blue Bloods'
TVBlog, Adam Buckman - Tuesday, December 1, 2020
One can hardly put on a big-city cop drama this fall a ...
- Ad Industry Vets Launch Tack NYC
MAD, Larissa Faw - Tuesday, November 17, 2020
Tack has assembled an experienced roster of leaders to launch this NYC-bas ...
- Changing Of The Guard: A.G. Sulzberger Becomes 'NYT' Chairman In 2021
Publishers Daily, Fern Siegel - Thursday, September 24, 2020
Arthur Ochs Sulzberger Jr., who led the NYT's digital transformation, will reti ...
- Krispy Kreme Finally Opens NYC Flagship
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 2, 2020
After a delay prompted by the pandemic, Krispy Kreme has finally open ...
- What Do You Get When You Mix Brick, Mortar And Live Streaming?
RTBlog, Joe Mandese - Monday, August 24, 2020
When last we checked in with Dan Hodges, it was last Septemb ...
- Tribune Permanently Closes Newsrooms Of 'New York Daily News,' 'Capital Gazette'
Publishers Daily, Melynda Fuller - Wednesday, August 12, 2020
The 'Daily News' will close its newsroom at 4 New York Pla ...
- Hahn-Led Mischief Builds Out Its Senior Team
MAD, Larissa Faw - Thursday, July 9, 2020
Bianca Guimaraes and Kevin Mulray join from BBDO and will serve ...
- Joan Creative Launches Production Studio, Taps Daniel Marin To Run It
MAD, Larissa Faw - Tuesday, May 19, 2020
The New York City-based independent agency has been refining the studio's remo ...
- 'W42St' Stops Print Run, Goes Digital-Only To Offer COVID-19 Info, Comfort
Publishers Daily, Fern Siegel - Tuesday, April 14, 2020
The magazine is producing a daily online newsletter in response to t ...
- Puppo's Unique Strategy Spikes Organic Search By 144%
MediaPost Connect, Nina Lentini - Friday, April 10, 2020
"Our target audience is people who care about personalization for their pe ...
- Hulu Scales, Amplifies Bespoke Installation To Mirror Female Empowerment For 'Handmaid's Tale'
MediaPost Connect, Nina Lentini - Friday, April 3, 2020
"The success of this campaign was based on that core insight ...
- 50,000feet Takes Big Picture View Of NYC, Expands There
MAD, Steve McClellan - Thursday, March 19, 2020
The Chicago-based agency has forged a strategic alliance with the Carbone Smol ...
- Agencies Impose Extraordinary Measures To Address COVID Threat
MAD, Larissa Faw - Thursday, March 12, 2020
Horizon Media and StrawberryFrog are strongly urging all staff to work remotel ...
- New York Offers State-Made Sanitizer
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, March 12, 2020
New York now has its own state-made hand sanitizer, "NYS Clean,” whi ...
- Let's Hope Upfront Cancellations Are A One-Time Thing
TVBlog, Adam Buckman - Wednesday, March 11, 2020
Few industries would seem to be unaffected by the Coronavirus -- ...
- In Sinclair Deal, YouTube TV Drops Two Fox Sports RSNs, YES Network
Digital News Daily, Karlene Lukovitz - Monday, March 9, 2020
YouTube isn't carrying L.A-area Prime Ticket or Fox Sports West, and appea ...
- Puppo's Data-Targeted OOH Campaign has Tails Wagging in NYC
The MediaPost Cases, Nina Lentini - Monday, March 9, 2020
Breaking into an already saturated market that's extremely competitive is challenging enoug ...
- NYC Solicits Pitches For Brooklyn Bridge Upgrade
MAD, Larissa Faw - Saturday, February 29, 2020
The project aims to spark a public conversation about NYC's iconic structu ...
- Founders Would Have Deemed Pace Of News Unprecedented: Un-President-ed, Too
RTBlog, Joe Mandese - Monday, February 17, 2020
On this Presidents Day, I'd like you to think about how t ...
- Hulu Experiential Campaign Creates Buzz for 'Handmaid's Tale'
The MediaPost Cases, Nina Lentini - Thursday, February 13, 2020
How do you generate hype around something that's no longer new? Hulu ...
- New York Lawmaker Proposes Data Tax
Digital News Daily, Wendy Davis - Wednesday, January 22, 2020
Some New York state lawmakers are proposing to tax companies that gle ...
- MTA Yucks It Up In New OOH Campaign
Mediapsssst, Richard Whitman - Friday, January 17, 2020
Comedy Central and New York's Metropolitan Transit Authority unveiled a campaign ...
- 'New York Times' Surpasses $800 Million Annual Digital Revenue Goal
Publishers Daily, Melynda Fuller - Tuesday, January 14, 2020
Last year, the newspaper added more than 1 million net digital subscription ...
- Wongdoody Expands In NYC
Mediapsssst, Richard Whitman - Sunday, January 12, 2020
The agency, acquired by Indian IT giant Infosys in 2018, has relocat ...
- Canada's BAM Expands To U.S., Taps GroupM's Meyers To Run It
MAD, Steve McClellan - Tuesday, January 7, 2020
The digital marketing agency has tapped Pete Meyers to be president ...
- Is New York City Becoming A 'News Desert'?
Publishing Insider, Rob Williams - Wednesday, January 8, 2020
Editors see significant gaps in coverage of healthcare and hospitals, courthouses, publ ...