The Martin Agency has appointed Chris Shumaker EVP, Managing Director – Growth and CMO. It’s a new position at the Richmond, VA-based ad shop, which is part of Interpublic.
Most recently Shumaker served as Global CMO for FCB Worldwide in New York, a position he was appointed to in 2013. Prior to FCB, he was EVP, CMO, USA for Publicis Worldwide in New York as well as EVP, CMO, North America at Grey Group in NY.
Shumaker’s appointment at Martin marks his return to the agency. He served there as SVP, Director of Development from 1995 to 2004.
“Chris is not only one of the most versatile and well-respected business development people in our industry, he’s a longtime friend and ally to the agency. We’re thrilled to have him back,” stated Martin CEO Matt Williams.
Williams added that Shumaker will partner with Liz Toms, who will continue in her role as director of business development, and “he will play a vital role in our executive leadership to drive the growth and evolution of our company.”
Shumaker is a founding member of the 4A’s New Business Development Committee, and regularly supports the 4A’s Institute of Advanced Advertising Studies, Virginia Tech’s Marketing Department at Pamplin College of Business, and the VCU Brandcenter.