Tag results for "cmo"
- Smucker CMO: Engaging Below The SurfaceGail Hollander keeps looking for ways to integrate brand experiences with cultur ...
- One-Third Of Marketers Expect 2025 Budgets To RiseWARC's forecast finds that while 65% expect business to improve, fewer thi ...
- Etsy CMO To Lead The KnotRaina Moskowitz is moving to the Knot, where she'll be CEO. Br ...
- BTS REWIND: How This Tenore Exec Continues To Make The Impossible PossibleI had the pleasure of talking with Natalie Gomez, formerly Guzman, ...
- Kroger Names New CMOStuart Aitken is stepping down, with Mary Ellen Adcock, Kroger's senior vi ...
- The Daily Hissyfit: Is Walgreens' Boots Backlash What The Next 4 Years Look Like?The company's U.K. Christmas ad has ignited an "anti-woke" firestorm. How lo ...
- Joe Jaffe Jumps To The CMO Side, And It's All About The BenjaminsAfter a career spent advising CMOs on the next new thing, author/consulta ...
- Lucid CMO Andrea Soriani Returns To Lead MaseratiRecaro's Nicole Longhini assumed the role of director of marketing for t ...
- In Tough Times For The Outdoors, REI Names New CMOAbigail Jacobs, formerly with Sephora and Williams-Sonoma, will lead the co-op's marketi ...
- Chobani Names New CMOJai Kibe will lead marketing and creative teams for the Chobani a ...
- M&M's Pairs Up With Kate Spade New YorkThe collaboration comes as Mars looks to amplify cultural connections. ...
- For L'Oreal, Inclusivity Is ImperativeThe beauty giant's chief marketing officer explains how the world's fourth-largest advertis ...
- Columbia Sportswear Hires New Marketing Head And Adam&EveDDBThe 86-year-old company hopes a retooled brand can boost sagging U.S. sa ...
- P&G's Pritchard: 'Understand Who You Serve'Chief brand officer Marc Pritchard tells ANA attendees to "get out fr ...
- Volkswagen Marketing Exec Deported From ChinaJochen Sengpiehl was the creator of VW's famous slogan "Das Auto." ...
- LinkedIn Ad Updates Take On Video, AI, Livestreamed EventsLinkedIn is becoming a leading B2B video platform for brands, rolling o ...
- LinkedIn Sees Steady Rise In C-Suite UsersIn the U.S., there has been a 35% increase in C-suite professiona ...
- Vimeo Hires New CMO, Turns To Business Content, AIVimeo is moving away from consumer video with the appointment of Charl ...
- A $5 Million Budget Is EnoughCMOs often lament they need twice that, at least, to stand apa ...
- Noom Names Chief Brand OfficerThe company hired Rachel Mahoney, currently CMO of Shutterstock, for the newly-creat ...
- GAI Complexities Divide, Face Slew Of ChallengesAlthough 90% of companies plan to invest in generative AI by 202 ...
- Old Navy CMO: How New Purpose Is Shaping Brand EvolutionBehnaz Ghahramani dishes on "nowstalgia," and the ways careful -- and deliberate ...
- Angela Zepeda Named X's First Global Head Of Marketing Since Musk TakeoverAfter leaving Hyundai this past month, Angela Zepeda has joined X ...
- Burberry Nabs Gucci's CMOTo stem plunging sales, the troubled British luxury brand also adds ...
- MAC Cosmetics Hires New Global Marketing ExecEmily Bromfield, a veteran in beauty marketing, joins MAC amid a strateg ...
- Hyundai Names New CMOAngela Zepeda resigned Friday for a new position outside of the automoti ...
- Will Stock Market Crash Affect Media Buys?As global stock markets have plummeted over fears of a U.S. recessio ...
- Rivian Loses Top Sales Executive Kjell GrunerPreviously the top executive at Porsche Cars North America, Gruner joined Rivi ...
- CMOs Want Role As 'Data-Driven Agents Of Growth'More than three quarters of chief marketing officers said they're seeking ...
- Lowe's New CMO On Its Messi 'Moonshot'In the first campaign from Dentsu Creative, the DIY retailer shows o ...
