Tag results for "cmo"
- Twilio Names Joyce Kim As CMOTwilio has also completed a $750 million strategic investment in Syniverse. ...
- Data Dallying: CMOs Say Data Gets In The Way Of CreativityMarketing leaders also gripe that more time is spent accessing data th ...
- Why Everyone Thinks They Can Be A CMO -- And Why They're WrongFor one, senior executives who are not CMOs bring their own preconceiv ...
- Zig Then Zag: A White Castle Alum's Path To CMO"I'd be in meetings and be the only woman in a meetin ...
- Mager Upped To US CMO At Deloitte ConsultingPreviously Mager was U.S. advertising, marketing & commerce leader. He joined t ...
- Marketers Are Overwhelmed By Martech, Study FindsMost lack the technical ability to deploy new technology, Clevertouch reports. ...
- New York International Auto Show Returns, Focuses On EVsThe show includes MediaPost's Marketing: Automotive conference, featuring Nissan's Allyson Witherspoon, Kia ...
- What Makes A Good CMO In 2022?"Building a seasoned, hyper-capable direct report team of real leaders, not ju ...
- Boring Stuff: Customers Don't Actually Read Privacy Notices, Marketers SayMost customers don't understand what the notices actually mean to them, T ...
- Why Everyone Thinks They Can Be A CMO -- And Why They're WrongFor one, senior executives who are not CMOs bring their own preconceiv ...
- Ad Companies, Businesses Continue To Shutter Services In RussiaExtreme Reach, a platform for video ad campaigns, will offer its servic ...
- 22Squared Names Agency Veteran Prins CMOPrins, who previously served as CMO Saatchi & Saatchi New York, wi ...
- CMOs' Nightmare Alley: ROI, Private Labels, New BrandsIn a new survey of marketing execs, Brand Keys finds 98% ...
- Privacy, Diversity Are C-Suite Priorities For Next Two Years: Forbes SurveyMost C-suite leaders expect revenue and earnings to increase over the ne ...
- Publicis Groupe Exec Newman Joins NFA Inc. To Lead Global MarketingAs CMO, Publicis Groupe U.S. Creative Agencies, Newman oversaw big pitches ...
- Rise At Seven's Head Of SEO Fashionista"I plan to change the way people think about SEO -- disru ...
- Why CMOs Should Explore Data Unions in 2022Cookie-free data unions will become key components to understanding the complexities ...
- Iterable Names Adriana Gil Miner As CMOGil Miner will manage all aspects of Iterable's marketing. Previously, she w ...
- Gartner Analysts Predict Data Trends, Virtual Influencers, Slowing B2B Customer JourneyGartner analysts predict changes in media, from mobile app tracking to h ...
- Card Spending To Increase 12%, Study Predicts Holiday Season Will Be Better Than NormalConsumer behavior has evolved to address new priorities and limitations in t ...
- KFC Taps Nick Chavez For CMO RoleChavez spent more than 11 years with Nintendo of America, where ...
- Merkle CTO Jumps To Zeta Global, Company Demonstrates Continued GrowthMobley comes to Zeta with more than 26 years of experience ...
- 'Forbes' Names 50 Most Influential CMOsForbes has released its annual list of most influential CMOs. “This yea ...
- Progressive Names 3M Executive As Next CMORemi Kent joins Progressive after spending eight years with 3M and ...
- Marketer Optimism Hits Highest Point Since 2015, Delta Variant Signals New CrashA decline for the next quarter aligns with the rise of t ...
- CMO Tenure Hits 10-Year LowOnly 4% of CEOs surveyed say the CMO is the most trust ...
- FCB, Spotify Launch 'Playlist' Campaign Targeting CMOsIn an unusual B2B campaign utilizing a popular consumer ad medium, F ...
- MLB Names Former Marriott, Disney, Yahoo Marketer As CMOTimpone arrives at a pivotal moment for the league, which was alrea ...
- CMO-CIO Relationship Needs Tightening To Improve Performance: CMO Council ReportThe findings suggest only 1 in 4 marketing organizations say they ha ...
- Taking Risks: Adventures of an Entrepreneurial Spirit"Traveling a lot over the years has really helped shape my perspective ...
