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How To Get Your Email Opened: An Analysis Of Greetings

  • Quartz, Monday, January 22, 2018 3:44 PM

The simple greeting, “hey,” generates the best response rate, according to a study of 300,000 emails by Quarts at Work. “Hello” draws 63.6%, and “hi” gets 62.7%. In contrast, all emails generate 47.5%.


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