
WPP digital agency Wunderman has appointed Daniel Bonner global
chief creative officer.
Bonner is tasked with shaping Wunderman’s creative vision, leading the network’s creative teams across 200 offices in 70 countries and overseeing its work
for clients that include BT Group, Microsoft, Shell and T-Mobile.
Bonner, who starts work on March 5th, will become a member of Wunderman’s executive leadership team,
reporting to global CEO Mark Read. He will be based in London.
The 20-plus year industry veteran joins Wunderman from Publicis Groupe’s SapientRazorfish where he was the global
chief creative officer and part of the agency’s executive leadership team. While there, Bonner led key digital transformation projects for clients and new business initiatives
worldwide.
His work at SapientRazorfish included efforts for brands such as Audi, McDonalds, Mercedes Benz, Nike and Unilever.
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Prior to SapientRazorfish, Bonner spent 14
years as chief creative officer of AKQA in Europe where he worked with clients including BMW, Diageo, Microsoft, Orange and Samsung.
“We are delighted to have a creative
leader of Daniel’s caliber and reputation joins us as our global chief creative officer,” stated Read. “As we continue to build Wunderman for the future, creativity must be
at its heart because ideas and innovation drive success with consumers and growth for our clients. It’s what differentiates us from our more process-driven competition.”