• by Steve McClellan  @mp_mcclellan, April 3, 2018

The Clio Awards, the nearly 60-year-old competition that celebrates advertising creativity has appointed well-known advertising journalist Tim Nudd as its first editor-in-chief.

The appointment is intended to help the organization generate a much more robust platform of content to compliment the awards-side of its business.

“We are thrilled to have Tim Nudd join the Clios in the role of Editor in Chief,” stated Nicole Purcell, president of the Clio Awards. “While awards will remain the core of our business, we would like to cast a greater spotlight on the incredible work and talent in the industries we honor,” she added. “Having covered advertising and creativity for more than 20 years, Tim is the perfect partner for Clio to create compelling written and video content and to also ensure Clio has a presence and a meaningful voice at key industry events.”

Most recently Nudd was creative editor at trade publication Adweek. Nudd was the founding editor of Adweek’s daily blog AdFreak and led creative coverage for the publication’s print and digital editions. He also helped launch the weekly podcast, “Yeah, That’s Probably an Ad.”  

The UK native has also written for a number of other publications, including the Village Voice, The Onion and Life magazine, among others.

Nudd stated that “I'm excited to bring my editorial lens to the Clio platform—to help this world-class brand become a daily, indispensable resource for insights and inspiration around creativity in advertising, music, sports, fashion and more. Stay tuned for some really fun projects that will take a deep dive into what makes creative people, brands and artists tick—all under the resources and spirit of the Clio banner." 

Last year the Clio Awards was acquired by investment company Evolution Media.