Around the Net
Longer Email Copy Helps Texas Senatorial Candidate
- Campaigns & Elections, Thursday, April 26, 2018 3:51 PM
Despite shortening attention spans, voters are responding to longer email copy. More substantive emails have helped Texas Democrat Beto O’Rourke raise over $6.7 million in the first three months of this year. O’Rourke is running for the Senate against incumbent Republican Ted Cruz.
