Podcast Ad Spending Surges, Will Double Through 2020
- by Joe Mandese @mp_joemandese, June 11, 2018
The U.S. podcast ad marketplace is projected to expand 110% through 2020, when it will represent $659 million in annual ad revenues, according to estimates released today by the Interactive Advertising Bureau and PricewaterhouseCoopers.
The estimates, which come from the 2018 edition of an annual Podcast Ad Revenue Study utilizes …
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