• by Steve McClellan  @mp_mcclellan, July 16, 2018

Havas Group has promoted James Wright global chairman Havas PR Collective, and CEO of Havas PR North America.

Part of Wright’s remit is to align the earned, experiential and content offerings across Havas as the Group continues to fine tune its “Together” strategy, streamlining its offerings into verticals that integrated into the 52 Havas Villages around the world.

The Havas PR Collective is the PR and communications arm of Havas Group, comprising over 40 agencies around the world and more than 1,500 staffers.

Wright is also tasked with driving the North America business, where significant expansion plans are being laid. He’ll also spearhead greater collaboration across its global offering.

Wright has been Group CEO of the Havas-owned Red Agency Australia, and responsible for Havas-owned PR agencies across the Asia-Pacific region. He concurrently serves as chief commercial officer for Havas Group Australia/New Zealand.

Yannick Bollore, Havas Group Chairman and CEO, stated: “We are very excited that James has accepted the opportunity to lead our global PR business. His impact in Australia and across the Asia-Pacific region in the PR industry is peerless—and his experience is what we need to deliver a strong, cohesive earned and experiential offer that will attract the best talent and future-focused clients.”