Conde Nast Combines U.S. And U.K. 'Traveller' Teams

Condé Nast is combining the U.S. and U.K. content creation teams of Condé Nast Traveller, under its British division.

While there will still be two separate print editions — with the spelling still ”geo-specific," Traveller for the U.K. and Traveler in the U.S., according to a spokesperson — content for both will be overseen by Condé Nast Britain, starting with Traveller’s January 2019 issues.

Condé Nast Britain is led by Melinda Stevens, editor in chief of Condé Nast Traveller.

The publisher says this move “complements the existing stability and strength of the Traveller U.K. brand.”

Pilar Guzmán, the editor-in-chief of Condé Nast Traveler U.S. since 2013, will stay with the company during the transitional period leading up to next January.

The magazines will now have one website for both countries, with personalization tech giving different experiences to users based on their location.

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Business and revenue teams for the brands will collaborate “increasingly,” but continue to function independently, according to the company.

The frequency of both print editions will not change.

Condé Nast says this is the first title collaboration between its U.S. and U.K. teams, and that “several new initiatives” are “set to launch” between Condé Nast and Condé Nast International, which is based out of London.

Condé Nast reportedly lost $120 million last year, and is looking to sell off three of its titles: Brides, Golf Digest and W.

Condé Nast Traveller U.K. and Condé Nast Traveler U.S. have a combined print readership of 3.8 million and 8.2 million unique online users.

Other international editions of Traveller -- such as those in the Middle East, China, India, Italy and Spain -- will continue to operate independently.

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