• by Melynda Fuller , September 6, 2018

Following the launch of its monthly print edition and weekly digital feature, InStyle’s “Badass Women” franchise is partnering with Reebok to launch a weekly video series.

The first season, 12 episodes, launched on September 4on InStyle.com and Facebook Watch. Each episode will feature a notable woman whose work and passion is explored in detail.

Reebok sponsors the series, which will feature four of its brand ambassadors on the first season, including actresses Nathalie Emmanuel and Nina Dobrev, blogger and motivational speaker Mama Cax and athlete Ashley Horner.

WNBA president Lisa Borders, founder of Moms Demand Action Shannon Watts, and Massachusetts Attorney General Maura Healey will also appear on the first season, in addition to several other guests.

InStyle editor in chief Laura Brown created the “Badass Women” franchise as a way to highlight women positively impacting their communities and the world around them.

Notable women featured across the already existing digital and print arms of the franchise include 70-year-old CoverGirl Maye Musk, astronaut Mae Jemison and actress Ellen Barkin.

The video series guests were selected by InStyle’s editorial staff.

InStyle records a cross-platform reach of more than 30 millions over print, online, digital and social media and live events. The “Badass Women” video series will join the brand’s other popular series “Dirty Laundry,” hosted by Brown.