While other MediaPost newsletters and articles remain free to all ... our new Research Intelligencer service is reserved for paid subscribers ...
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights from Joe Mandese, Editor in Chief.
Eddie Revis, senior director, marketing strategy and media, Chobani, shared some interesting insights on this topic, one of which was that people spend about 20 minutes per week in a grocery store.
But they spend 10 hours online. "Why would we not be trying to influence you online than in store with kid yelling at you?"
Find this session and more at our Marketing:CPG Agenda page.
